Why Social Media training?

Social Media Marketing is a powerful tool in your marketing and sales tool box. Correctly used, social media marketing can grow your business, build your brand, recruit the best talent, improve your business knowledge and expand your network. Social Media Marketing represents an entirely different way to communicate with your customers, potential customers, vendors, employees, and the community.

Do I need a Social Media strategy?

The basis of the Social Media Marketing philosophy is simple: People want to buy, share, be informed, stay or contribute (and etc.)  to people they trust and have a relationship with.

Building relationships now builds your business in areas of both branding and sales. The type of content you create or curate on your social networks is key to building more and stronger relationships. We help you to understand how to develop content, tell stories, and connect with existing and potential customers in meaningful ways.  Our blog – Social Media Marketing  is (we hope) interesting, it contains opinions, new social media operational updates, and the latest and greatest for Facebook and Instagram.

How does it work?

From the initial complimentary session where we determine what you’d like to achieve with social media marketing and which networks would work best for your company, to ongoing sessions on the latest updates to various platforms, we provide you with straightforward information taught in a patient, sometimes humourous, and always effective manner. Come and start your social journey with us! Get started…

Finalist.Badge.Bus.1to10 240 x 133Who is the coach?

Brenda Burch provides quality social media marketing training and coaching to businesses in the Cowichan Valley and continues to provide her 35 years of expertise in recruiting senior to executive management for the Retail industry across Canada.

Get to know Brenda...


From Brenda's Blog

Keywords – essential in winning in social media marketing

Hopefully, most reading this blog understand the term ‘keywords’.  No matter how sophisticated, or complicated, or feature-rich any social media marketing platform is, keywords are always the key to success.  Despite how fantastic your expertise is in creating an awesome Facebook Page, Instagram account, Twitter account, YouTube account, etc. etc. if you can’t be found

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Facebook and Instagram – Should you choose Instagram

    Should you choose Instagram to promote your business over Facebook?  In this second blog in a series, we continue to compare the two social networks. Many administrators of Facebook Pages have been experimenting with Instagram and wonder if more effort should be put in the Instagram direction.  As discussed in the first blog

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